Project

QUIKSILVER / ROXY

Supporting Iconic Surf Brands at Scale

Project details

Premium worked with Quiksilver and Roxy during an important period for both brands.

At the time, Premium was one of the largest producers supporting the Quiksilver and Roxy group, helping execute product across their surf and lifestyle apparel programs.

The relationship required scale, consistency, and the ability to support fast-moving seasonal needs across multiple categories.

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